Bodog

Bodog is an online entertainment brand launched in 1994 by Calvin Ayre.

Originally the company traded at (www.bodog.com) but the brand was later divested and intellectual property rights were assigned to and consolidated in BodogBrand.com. The trademark and brand has been subsequently licensed to a series of organizations worldwide.

Business Model

BodogBrand.com is an intellectual property licensing enterprise, licensing the rights to other Bodog entities. Bodog was founded by Calvin Ayre and he has described the BodogBrand.com licensing model as “not unlike the Virgin-branded venture capital organization founded by Richard Branson”.

The Bodog brand is largely focused on the online gambling industry, notwithstanding attempts to license the brand into the television, music and event production spaces, which have been largely unsuccessful. In an effort to promote the Bodog brand further, Bodog Europe's CEO, Patrik Selin, signed a deal with English Premier League side West Bromwich Albion, to become new official club sponsor for the next two seasons, from July 1, 2011.WBA Sponsorship. (Wikipedia)

Bodog Europe

Founded in 1994, Bodog has its head office, and is licensed in, the Caribbean nation of Antigua. Bodog Europe holds the exclusive license to the Bodog brand for online gaming in Europe, and operates Bodog.co.uk pursuant to current Interactive Gaming and Wagering Licenses, and is regulated and overseen by the Antigua and Barbuda Financial Services Regulatory Commission, Directorate of Offshore Gaming. The United Kingdom’s Department of Culture, Media and Sport have designated and recognized Antigua and Barbuda as a trusted, highly-regulated “white listed” jurisdiction effective Nov. 3, 2008. 

Owner: Calvin Ayre

Software: Realtime Gaming

Auditor: Technical Systems Testing North America Inc. (TST)

License: UK Gambling Commission

Deposit/Withdrawal Methods: Credit & Debit Cards (Visa/MasterCard/Maestro/Solo/Switch/Delta), NETELLER, Moneybookers, paysafecard.

Bonuses:

• New Casino players - 100% match bonus of up to £/€/$50 Welcome Bonus
• Up to £30 / €30 / $30 cash for each friend you refer to Bodog
• £10 Risk Free Bet

Games: Baccarat, Blackjack, Black & White, Bingo Scratch, Bonus Cards, Caribbean Draw Poker, Caribbean Holdem, Caribbean Stud Poker, Casino Hold'em, Craps, Derby, Double Deck Blackjack, European Blackjack, Face-Up 21, Greyhounds Park, Instant Lotto, Jackpot 7, Keno, Let'em Ride, Lucky Wheel, Match-Play 21, Mystic Shuffle Hi-Lo, Pai-Gow Poker, Penalty Shootout, Perfect Pairs, Poker Bet, Pontoon, Potshot, Red Dog, RollUp, Roulette, Roulette Pro, 7 Stud Poker, Sic Bo, Single Deck Blackjack, Online Slots, Soccer Shot, Super 21, Tri-Card Poker, Vegas Three Card Rummy, Video Poker War

Average Payouts: 97.49%

Links

• Bodog Casino